August 10, 2010
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September Webinar - How Collaboration Can Change the World: Getting Networked in the Networking Age with Ayelet Baron
Is the jury still out in your mind as to whether social media matters in business? If so, a recent survey by BlogHer, the women’s blog network, along with iVillage and Compass Partners, might make you change your mind. The study found that 42 million women in the United States (roughly 53% of the 79 million adult women in the United States who use the Internet) participate in social media at least weekly. This is also true outside of the US where connectivity is available.
Ayelet Baron, Director in Cisco's Emerging Markets, will provide an overview of the current social media environment and how we can all get more connected in the digital age. She will focus on:
• The shift of content to the consumer and employee
• The power of the Internet to create bottom up change
• How you can get involved in social networking and get value
• Why there are more women than men on Twitter and other sites
• Answer questions sent to her via twitter (http://twitter.com/ayeletb) prior to the seminar
